Ironic AB offers a unique product that consists of plant-based iron proteins. These proteins are aimed at treating and preventing iron-deficiency and anaemia (IDA). The company has already characterized the proteins and established their production at large scale. Initial experiments with our proteins, using certified cell models that mimic iron absorption in humans, showed high levels of iron absorption at a comparable level to the best iron-rich sources (meat and beans). Such high absorption was absorbed also when added to foods e.g., almond milk, a common plant-based food.